Marketing Executive (Mandalay Office)

About the role

Job Details: - Department: Marketing - Location: Mandalay Office, MFC Capital Mall. - Employment Type: Full-Time - Reports To: Assistant Marketing Manager

ABOUT THE ROLE: Elevate Education is looking for a results-driven Marketing Executive who can turn marketing ideas into effective campaigns that generate awareness, qualified leads, and measurable business growth. This is a hands-on position requiring strong campaign execution, digital marketing knowledge, project ownership, and cross-team coordination. The successful candidate will be responsible for planning, executing, monitoring, and improving assigned marketing campaigns across digital and offline channels. We are looking for someone who can deliver results, not simply manage marketing activities.

KEY RESPONSIBILITIES: Marketing Campaign Management: - Plan and execute assigned marketing campaigns across digital and offline channels. - Develop campaign plans covering target audiences, key messages, channels, budgets, timelines, and KPIs. - Coordinate with Content, Design, Video, Events, and other teams to ensure timely execution. - Monitor campaign performance, identify problems, and implement improvements. Digital Marketing & Lead Generation: - Execute and optimize marketing activities across Facebook, TikTok, YouTube, and other relevant platforms. - Manage or support paid advertising campaigns within approved budgets. - Generate qualified student inquiries and leads through effective marketing activities. - Monitor key metrics, including reach, engagement, cost per lead, lead quality, and conversions. Content & Creative Coordination: - Prepare clear marketing briefs for content, graphic design, and video production. - Coordinate creative materials for campaigns, advertisements, events, and promotions. - Review marketing materials for accuracy, consistency, and effectiveness. - Ensure campaign content aligns with Elevate Education’s brand guidelines and approved information. Events, Outreach & Collaborations: - Plan, coordinate, or support assigned education fairs, seminars, webinars, and promotional activities. - Execute pre-event marketing campaigns to increase registrations and attendance. - Support post-event lead generation and follow-up activities. - Coordinate influencer, KOL, and external collaboration campaigns when assigned. Performance Analysis & Reporting: - Track campaign performance against approved objectives and KPIs. - Prepare weekly updates and monthly marketing performance reports. - Analyze campaign results, lead generation, conversion performance, and advertising efficiency. - Monitor competitors, market developments, and emerging marketing trends. Project Ownership & Team Collaboration: - Manage assigned marketing projects independently and meet agreed deadlines. - Coordinate Marketing Assistants or junior team members when assigned. - Work closely with Marketing, Admissions, Partnerships, and other departments. - Proactively identify execution problems and recommend solutions.

Education & Experience: - Bachelor’s degree or equivalent qualification preferred. - 2–3 years of relevant marketing experience preferred. - Proven experience executing digital or offline marketing campaigns. - Experience in lead generation, paid advertising, events, or influencer marketing is an advantage.

Skills & Competencies: - Good understanding of Facebook, TikTok, YouTube, and digital marketing trends. - Working knowledge of paid advertising, audience targeting, and campaign optimization. - Ability to analyze marketing metrics, lead quality, conversions, and campaign performance. - Strong planning, organization, and project coordination skills. The successful Marketing Executive should demonstrate: - Ownership: Take responsibility for assigned campaigns and deliverables. - Commercial Mindset: Focus on qualified leads and business results, not just likes and views. - Execution: Turn plans into action and consistently meet deadlines. - Analytical Thinking: Use data to identify problems and improve performance. Performance will be evaluated based on: - Qualified lead generation and commercial contribution. - Campaign execution quality and achievement of objectives. - Digital marketing and advertising effectiveness. - Event marketing and collaboration results.

SALARY & BENEFITS: - Monthly Salary: MMK 700,000–900,000 (depending on experience and capability) - Performance-Based Incentives (where applicable) - 13th-Month Bonus - Annual Salary Review

How to apply: Email your CV and a short note on why you fit the role to [email protected] (Phone/Viber: +959401454604), as listed on Elevate's careers page. Apply here: https://careers.elevateasia.net/jobnationmdy2026/brand-communication-team/marketing-executive-mandalay